Stacy Hannay

Experienced Content Strategist & Published Writer

San Francisco, CA

I am a marketing professional with over 10 years’ experience in journalism, marketing, editing, and copywriting. My philosophy is simple: creativity plus professionalism equals success. I listen…and then I write.

I’ve been very fortunate to have had not only the opportunity to build a career doing what I love best, but to have worked with some of the best writers in the industry. I consider myself a life-long learner, which is why I enjoy working in such a dynamic, fast-paced field. My experience has helped me serve a diverse audience, accept challenges, and lead projects from concept to completion with accuracy and confidence. During my career, I have implemented, directed, and completed many successful marketing campaigns for a broad range of industries and meticulously tracked and monitored their effectiveness.

Welcome to my website!

Areas of Expertise

When it comes to your business, it is crucial to have a polished, professional image—and the writing to match. You want original, attention-getting materials that represent you and your business well. It is about making a great first impression. It is an extension of you and your business and what you stand for. The following is a list of just some of my areas of expertise.

Professional Writing Experience

  • Advertisements (print, news, and digital media)

  • Advertorials

  • Articles (magazine, newspaper, and e-publications)

  • Brochures

  • Book writing/ghost writing (see “Published Works” section below for more info)

  • White Papers

  • eBooks

  • Press Releases

  • Fliers

  • Website Copy

  • Copy Editing (AP, APA, MLA, and Chicago Style)

  • Copywriting (B2B, B2C, C2C, SEO, and UX) 

  • Demand Generation Tactics

  • Ad Words/Lead Generation

  • Newsletters

  • Internal/External Communications

  • TV, Radio, and Video Storyboards

  • Speeches

  • Case Studies

  • Annual Reports

  • Interview Scripts

  • Business Proposals

  • Branding/Business Development

  • Taglines

  • Resumes/Cover Letters

  • Marketing Campaigns

  • Project Management

  • Direct Mail/E-mail Marketing

  • Key Metrics/ROI

  • A/B Testing

  • User Experience (UX) writing

Published Works

In 2017, I had the opportunity to collaborate with a former colleague of mine to ghost-write his book, Fast Lane: How to Accelerate Service Loyalty and Unlock Its Profit-Making Potential. Click here for more information.